Apps that are among the top 200 apps that are available currently are earning the equivalent of 82,500 dollars in revenue every day. Yes, daily. The apps that rank in the top 80 apps make an average of $3,500 in daily revenue and that’s not too at all bad. There’s so much cash to be made in mobile gaming and the revenue will only increase.
In the initial quarter of this year there was an exponential rise in the use of mobile apps because of the pandemic. In the coming calendar year the mobile application business is expected to earn the equivalent of $189 billion. Mobile apps aren’t just for gaming, but they do have a lot to offer, in the end.
Even apps that are free can be monetized significantly through advertisements or in-app purchases. Apps that are free are expected to bring in 201 billion dollars by 2021, much more than paid mobile apps.
What are the methods that mobile apps can earn money? Here are the ways mobile app games are successful:
1. Payment
The Paid and Premium game is by far the simplest method for game developers to earn money through their games. Parents favor this type of model over free games with ads in the app and purchase. Minecraft, for example, is available for purchase at once and played for a long time. It’s possible to play without ads or in-app purchases. You have a copy of your Minecraft game for the rest of your life.
Other mobile games are paid for through the subscription process or through premium service. Gamers are able to pay each month or annually to continue playing without interruptions. MMOs, also known as Massively Multiplayer Online games use this kind of payment method.
However, for players to remain engaged and continue to subscribe mobile game developers must create a high-quality game that is interesting enough to keep gamers’ interest. As challenges increase, there must be enough variety in the game and incentives must be worthwhile and worth the cost to ensure that players at all levels remain engaged.
If parents are asking what makes games so addictive the reason is that they were created otherwise, no one will ever want to play. It is also common to see game designers direct players to their website to offer rewards to veterans and increase participation on their site.
2. Advertisement
Even apps that are free can earn an enormous amount of money via ads that are in-app. They can appear in the form of pop-ups, or videos that gamers must watch. This ensures that gamers play for longer, and game developers earn the revenue from advertising.
The world gaming industry earned $152 billion. More than half of which was from mobile games with 51 percent. Console games made 25% of the revenue, while PC games made 24% in revenue.
In 2021 the mobile gaming application market is expected to reach $180 billion. It could be more.
As more and more players prefer gaming on mobile devices over PC and console games, marketers now use mobile games to promote their products or services.
Adverts could appear in the form of a banner that appears on the lower part or the bottom of the web page. It could also be an interstitial advertisement that plays out at intervals. Interstitial ads are ideal for games that require players to advance their game, receive rewards or purchase in-app purchases.
Some advertisements offer extra game rewards, like an additional life or turn if players fail to finish an amount. The reward can also be provided as a game currency or bonus item which a player can purchase other things.
Another type of advertisement is those that are more incorporated into the game. They can be billboards in the game, or as stop signs from the game Pokemon Go.
3. Microtransactions
Microtransactions or in-app purchases are among the most popular methods for game app advertisements. They usually offer enhancements to help players improve their game or assist them in advancing into the next stage. It may also come in the form of cosmetic skins, gear, exclusive privileges or other items.
In games such as Candy Crush Saga, players are able to play with a specific series of live. Once these lives have been consumed, players have to wait for a while before they can play again. With the purchase of in-app purchases, players are not required to wait around to play their game. You can purchase an in-app purchase in order to play again to recharge.
In-app purchases typically include items that are only available after a set number of levels or an effort. In-app purchases cut down on the amount of time and effort required to get the items. It also improves the experience for players who are inclined to take impulsive actions when they are in the midst of an intense gaming session. This is why gamers typically buy in-app items to finish levels or gain an advantage in completing the task.
The most important thing to make success with microtransactions or in-app purchases is to not push players to the limit. If players have to pay for every moment of every step, they’ll abandon your game completely. It also affects the credibility of your game application.
In-app purchases should not provide an unfair advantage to those who buy these over those who don’t. In-app purchases should be accessible and affordable.
As a majority of gamers are minors with no financial aid, the gaming firms issue gift cards which can be purchased in advance and then loaded onto a player’s profiles.
4. Freemium
Freemium apps are apps which offer upgraded versions for an amount. They can be used by gamers to unlock levels, or to gain additional options that aren’t available without an annual subscription or purchase.
Its base app is free. For those who want to upgrade it is possible to make an in-app purchase for free. It’s similar to the in-app purchase, but more subtle and less intrusive.
5. Licensing and Merch
Beyond making money from the application game developers may also create exclusive merchandise and licensing in addition.
The company behind the Angry Birds, Rovio, was a hugely popular company that allowed it to sell its games to films series, spin-offs and series. They also make lots of products through more than 200 licensed partners who are producing products like T-shirts and other items, toys for kids, phones cases, and a variety of things. An Angry Birds theme park is developing. 30% of its revenue in 2011 came from this revenue channel, and it was even higher to 50% by 2012.
Here’s a fun video that offers a glimpse at the amount of money you could earn by playing games, even in just a few weeks.
Final Thoughts
Earn Money Game App industry has picked up a lot of in the way because lots of gamers are addicted to gaming, particularly mobile games. Many thousands of game downloads occur every day across the globe, but it is not all of them accountable to ensure that their gaming is within limits.
Most games are of poor quality, are questioned morally or include offensive content. There are gaming regulatory bodies around the world that assess games and so on; however, ultimately, it’s all on the player’s behavior and ensure that gaming remains a healthy entertainment source, but not the main reason for their existence.
Game developers must also take more responsibility. Gaming apps can bring in a significant amount of money for their developers However, game developers have to offer content valuable, not just create games to make money.
However, there are benefits mobile gaming may also bring. The benefits include better moods that we can benefit from in a period when the majority of the world is in security. Mobile games are also able to increase cognitive power. There are a lot of excellent games that test the players in their thinking and keep their minds alert. Mobile games can unite people and improve dexterity. They also help to improve problem solving skills, and concentration and may even aid children to learn.
Security measures must be implemented for cyber security for both developers as well as the gamers too. Cybercriminals are always looking to exploit networks and systems. Security evaders are constantly searching for data that they can take, alter or earn money. Fraud on credit cards is prevalent through mobile downloads and purchases. Gamers should ensure they have the top antivirus mobile applications installed for their devices prior to launching into the gaming world. Developers also need to protect themselves from possible cyber threats in order to protect their players.
With every new technology in the world of pleasure and excitement, come boundaries. A harmless thing can end up being harmful once it is taken out of control. Developers, advertisers, gamers and regulatory boards and parents, as well as enthusiasts and gamers themselves should work together to stop the game industry from becoming excessive or being unchecked. This is especially true when children are entering the gaming industry via apps too.